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STORIES OF SALONS MAKING IT HAPPEN AND HOW THEY DO IT


10 Tips To Recruit From Beauty Schools

10 Tips To Recruit From Beauty Schools

“Everyone has the same problem when it comes to recruiting,” says Susan Haise, owner of the Institute of Beauty and Wellness and six Neroli salons in the Milwaukee, Wisconsin area, says. “No matter what part of the country you’re in or what type of salon you run, it all starts with the population coming out of high school.”

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10 Recruiting Tips To Build A Salon Dream Team

10 Recruiting Tips To Build A Salon Dream Team

We spoke with Garrison Neill, director of business and marketing at Paris Parker Salons and Neill, and Tatum Neill, creative director at Paris Parker salons and co-founder of Elevate Hair, about their approach to recruitment and the strategies that have been most successful in hiring great stylists.

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Shine Service Builds Business and Confidence

Shine Service Builds Business and Confidence

Not only do shine services benefit the client, Connie Koecke, executive director of retail business at Aveda Arts and Sciences Institutes, has seen it benefit her stylists and front desk personnel at the 17 Institutes she oversees. It has helped students get more comfortable talking to guests and in turn, increased service revenue more than $46K.

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How Becoming Aveda Led to Growth for Two Salons

How Becoming Aveda Led to Growth for Two Salons

Source: Aveda Flickr Mike and Tracey Franklin have owned Loxx Salon and Spa in Cookeville, Tennessee for six years. In 2017, they moved to a new location, and in 2018, they took on Aveda as their primary hair care line. “Our intro package with Aveda was just hair—color, retail, etc.,” Tracey says. “But within the [...]

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Your Biggest Opportunity for 2020: Nutriplenish™

Your Biggest Opportunity for 2020: Nutriplenish™

Source: Aveda The amount of average service guests purchasing retail is only 25 percent—which means on average, 75 percent of your salon guests don’t buy product from you. Aveda is addressing this issue and targeting those guests specifically with their new line of luxury hydration products, Nutriplenish™. The line will allow you to target those [...]

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