RECENT ARTICLES
A Passion for Products
Photo courtesy of Instagram @avedacanada At the three Jon Alan Salons in the Nashville, Tennessee, area, owner Jon Snetman is constantly reminding her stylists of the most important aspect of their jobs: shiny, healthy, beautiful hair. “We’re very passionate about helping people have shiny hair,” says Snetman. “Personally, I’m a nut about healthy hair and [...]
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Clients in Control: Are You Creating the Best Guest Experience?
We live in an era of choices. From dozens of products to sweeten coffee to hundreds of brands of shampoo, consumers can customize any product or service to their own preferences. As a salon owner, this can pose a problem, especially with fickle clients. How do you set yourself apart? How do you keep clients [...]
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What’s in a Name?
Ever wondered how salons get their names? How does an owner decide whether or not to name the salon after him or herself? Are there certain names to steer clear of? We talked to seven owners to get the skinny on how they came up with their salons’ names. Read on for their unique stories [...]
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The Truth About Booth Rental — What Your Stylists Should Know
A Letter from Tom Petrillo, Principal of The Salon People, an Exclusive AVEDA Distributor The lure of this model is strong: they make running your own business look simple. As a distributor and school owner, we see many stylists leave for promises of increased freedom and paychecks. The reality is, many of them return to the [...]
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Boosting Retail Sales with a Life Stylist
Lavish salon owner Kristi Brehm is serious about retail. The Webster, Texas-based owner even went so far as to completely remove her front desk in order to get her staff out on the floor, greeting clients and assisting them with retail (read more details on the table that replaced her salon front desk). She makes sure [...]
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