RECENT ARTICLES
How Color Captured 173 New Guests
When Aveda distributor Neill Corporation launched their recent color campaign in the Dallas-Fort Worth area, they targeted four salon groups to execute the promotion and give their summer business a boost. Three of the salon groups were in Dallas, and Lemongrass Salon Spa represented Fort Worth with four locations in the area. The promotion focused [...]
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The Pursuit of Passion: Make it Reality
MAHAFFEY THEATER • ST. PETERSBURG • 9.11 + 9.12 • SUNDAY 10AM-5PM / MONDAY 9AM-3PM You never know when inspiration is going to strike. When Tom Petrillo, principal at The Salon People travelled to present at a salon summit, he didn’t know a casual conversation there would lead to the creation of a major event. “I [...]
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From Booth Renter to Owner
When Charlie Martin started his career as a stylist almost 10 years ago, he worked for an Aveda salon before eventually leaving to work in a rental salon, with the dream of eventually becoming an independent salon owner.
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Fast-Paced Growth in a Small Southern Salon
The population of Hartselle, Alabama, is only about 15,000 people. Birmingham is an hour away and the next largest town is a half-hour drive. But size didn’t stop Hartselle native, Kayla Byford, from opening her salon right in her home town.
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Guardians of Salon Culture
Like most salon owners, Gayle Fulbright and David Linde, who head up Headlines The Salon in Encinitas, California are always looking for new ways to grow their numbers. While attending Serious Business 2016, they were impressed by one of the speakers, Van Council, co-owner of Van Michael Salons headquartered in Atlanta.
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