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THE HOW-TO HANDBOOK FOR SALON OWNERS

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Why Your Team Needs Financial Literacy

Why Your Team Needs Financial Literacy

Ask a stylist what first attracted them to the salon industry, and they’ll most likely tell you it was working in a creative profession or the wide variety of people they meet on the job — maybe even their passion for all things beauty. Stylists aren’t going to tell you they are in it for the money. And many don’t even view […]

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Survive and Thrive: How Neill and Aveda are Guiding Salons and Stylists Through the Shutdown

Survive and Thrive: How Neill and Aveda are Guiding Salons and Stylists Through the Shutdown

Supporting salons through the COVID-19 pandemic, read how Neil and Aveda have come to the aid of salon owners and stylists alike with information, education and funding.

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Recruit Great Stylists and Staff

Recruit Great Stylists and Staff

Probably the most common challenge we hear from salon and spa owners is that they need more staff, and not just bodies – people who care, who are motivated and who go above and beyond. The truth is, there is a lot of competition out there for staff like that, but here are some things [...]

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HOW TO PUT TOGETHER A PHOTOSHOOT

HOW TO PUT TOGETHER A PHOTOSHOOT

A photoshoot is a terrific avenue for marketing your salon, exciting your team and channeling your creativity— but it can quickly morph into a many-headed beast if not handled efficiently. Once you have a concept, follow these steps to planning and executing a photoshoot so that at the end of it all, you’re left with killer images, not a killer headache.

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Managing Your Education Expectations

Managing Your Education Expectations

Follow Ray on Twitter @raycivello   Salon owners who want to successfully develop their staff — and get the most from their education dollars — should first determine what result they want their training to have. Most types of education will accomplish one of two goals: to improve technique or to inspire. Both goals are [...]

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Need to Attract More Guests? Hire a great team? Opening a Salon?

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Everything we do, we do to help you grow, and our Salon/Spa Development Partners will help guide and support you every step of the way. Our promise is to make sure you have the best support and service in our industry.

This site was created to answer challenges and share inspiration. You’ll find the stories of some of the most successful salons and spa in the world—their struggles, their breakthroughs, their successes. We hope their stories help you in your own business.

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