MARKETING
Small Changes Equal Big Revenue at Guest Appreciation Event
Throwing a holiday event in your salon? Learn from As You Like It Salon, who successfully maximized retail sales and spa package sales during their guest appreciation event.
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The Remedy to Four Types of Damaged Hair
Between heat styling, chemical processing and countless other assaults we launch on our hair, it’s not surprising that damage is the #1 global hair care concern…Here’s a closer look at the toll that all these actions take on our hair—and how best to help reverse it.
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Negotiate Credit Card Rates and Save Big
Poring over line items to make cuts in a budget is tedious, stressful and time consuming. But as every small business owner knows, it’s also necessary. And if you’re looking at making staff changes, it can be downright painful. But Jim Pacifico, founder of World Class Financial Services, says there’s one item that’s simple and [...]
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To Dye For: How Are Your Beauty Products Affecting Your Health?
Is your shower water filtered? What kind of lotions are you putting on your body? What type of shampoo are you using? What are you eating for breakfast? In a world filled with toxins, preservatives and chemicals, cleaning up your routine, including the products you use on your skin and hair, is essential.
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The Age of Hair Color: Are You Maximizing Opportunities?
For a busy stylist, it’s easy to get stuck in a rut of cutting and coloring. But what if you shifted the spotlight of your business onto your color clients?
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