MARKETING
20% Growth by Focusing on a Single Goal
Rickey Barcheers has been a stylist for 10 years, and has worked at Brieshi Salon and Spa in Rogers, Arkansas since 2008. As the salon’s coach/educator, he knows the importance of continuous growth through improving his numbers. About 14 months ago, he became even more in tune with evaluating and analyzing his client stats when [...]
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One Voice, One World
Join Aveda and Audubon in calling for decisive action on climate change. Climate change is one of the most critical issues facing the world today. This is why we joined forces with the National Audubon Society to urge leaders at the upcoming COP21 conference in Paris to reach a meaningful global agreement on climate change and keep global warming below 2°C.
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Six Tips for Opening a New Location
Ruiz Salon in Austin, Texas Is your salon so busy that clients are clamoring to get an appointment? Have you run out of chairs for new stylists? Maybe it’s time to open a new location. Or maybe not. Heath Smith, co-owner and director of operations for Ruiz Salon in Austin, Texas (with co-owner Allen Ruiz) [...]
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NAHA Know-How: Creating Your Best Entry
The North American Hairstyling Awards will soon be open for 2018 entries. Starting December 1, 2017 through February 8, 2018, applicants can learn more about the competition and submit their NAHA photos to https://probeauty.org/naha/.
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Living on the Edge: Inspiring Stylists for Long-Term Growth
When you’ve been in business for 24 years and have seven locations scattered across the country, you’ve seen a lot of changes in the beauty business. Different generations of hair stylists, new technology, trends in cuts and color all come in waves every few years. But William Edge, owner of seven William Edge Salons in [...]
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