Your Biggest Opportunity for 2020: Nutriplenish™
Source: Aveda The amount of average service guests purchasing retail is only 25 percent—which means on average, 75 percent of your salon guests don’t buy product from you. Aveda is addressing this issue and targeting those guests specifically with their new line of luxury hydration products, Nutriplenish™. The line will allow you to target those [...]
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Add-ons Add Up to $40K in 3 Months
Lisa Cochran, owner of The Studio/Studio R3 When Lisa Cochran, owner of The Studio in Hattiesburg, and Studio R3 in Laurel, Mississippi, found her team falling into a rut when it came to delivering Aveda rituals to clients, she decided it was time for a change. “We found we were getting too good at doing [...]
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Retail Success Through Front Desk Education
In August 2019, Lavender Square Salon in Southlake, Texas, brought in $23,200 in retail revenue—with just seven stylists. The salon had a similar month in June, bringing in $22,500 in retail, and they’ve been averaging $21k in retail per month since owners Zaheer Mohammed and Sarah Sibley took over the salon in August 2018. The secret to their retail success? Their guest care team.
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Maximizing Revenue per Square Foot from a Master
Anyone can open a salon. But opening a salon, making it profitable and staying in business is another matter. With five Centre salons in the Denver area and one in Murray, Utah, owner Jim Pacifico has mastered the art of salon operations with specific formulas and plans he follows to hit profitability benchmarks.
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Boot Camp Boosts Bottom Line
For Whole Aveda Salon Spas, the key to success with new hires was creating a New Hire Boot Camp. Since then, they’ve been keeping more guests and hitting all their benchmarks.
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