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Increasing Retail Sales

Motivators that Work: Healthy Competition and Bonus Clubs

Motivators that Work: Healthy Competition and Bonus Clubs

It’s easy to get bogged down in benchmarks and KPIs when you’re trying to grow your numbers from year to year. But sometimes, you have to pull your head out of the books and have an honest conversation with your stylists.

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Full Circle: The Retail Conversation from Consultation to Checkout

Full Circle: The Retail Conversation from Consultation to Checkout

Behind the chair is a natural place to talk about retail with your guest, but it’s not the only place. The retail conversation should start during the consultation and continue through each wedge of the service wheel, from start to finish.

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Earth Month Hits A Huge Milestone

Earth Month Hits A Huge Milestone

This year, we marked a fundraising milestone during Earth Month 2018: over $60 million raised cumulatively for environmental causes since 1999! Focused on timely and critical environmental causes, this fundraising has helped conserve old growth forests, defended endangered species and since 2007, protected clean water at home and around the world through Aveda Light the Way candle sales.

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Two Years, 200 Percent Growth, One Fearless Leader

Two Years, 200 Percent Growth, One Fearless Leader

Three years ago, Hope White was plugging along, making a living as a stylist and salon owner, when she had hit a plateau with no room for growth. The salon she opened in 2011 was stagnating, and short of moving to a bigger location, there was nothing she could do about it.

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Good To Great: The Secrets To A Successful Service Every Time

Good To Great: The Secrets To A Successful Service Every Time

Source: Van Michael Salons Facebook Brandon Darragh, a 30-year veteran stylist who earns $200K from his chair at Van Michael Salon is required to turn in his client index cards to his manager, just like the rookie stylist a few chairs over. “Our culture starts at the beginning of and rises up through the service [...]

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