Three Hot Ideas To Revive Your Salon Business
Out-of-the-box ideas that really worked from 3 successful salon owners.
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Split Shifting: An Avenue to Growth
When salon owners talk about growth, the conversation often centers around expanding their space or opening a new location. But bigger isn’t always necessarily better. Jerry Gordon the late owner of J. Gordon Designs in Chicago, pioneered the concept of split (or double) shifting in the salon and grew his business around it.
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8 Must-Dos To Keep Your Guests Coming Back
You know retaining the guests you have is vital for growth, but such a broad topic easily becomes overwhelming. So if you do nothing else, implement these 8 tips for guest retention. (This is so important, we couldn’t just stop at 5). Tip 1: Create and Standardize Your Guest Experience Some of the most successful [...]
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A Man’s World: Five Tips for Building Your Men’s Business
As a salon owner or busy stylist, it’s easy to focus in on your high-ticket clients: women. Their haircuts are more expensive, they come in regularly for color and they need lots of products to maintain their look. But don’t discount your men as a profitable clientele. While their haircuts may be lower priced, they [...]
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Add-ons Add Up to $40K in 3 Months
Lisa Cochran, owner of The Studio/Studio R3 When Lisa Cochran, owner of The Studio in Hattiesburg, and Studio R3 in Laurel, Mississippi, found her team falling into a rut when it came to delivering Aveda rituals to clients, she decided it was time for a change. “We found we were getting too good at doing [...]
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