Retail Success Through Front Desk Education
In August 2019, Lavender Square Salon in Southlake, Texas, brought in $23,200 in retail revenue—with just seven stylists. The salon had a similar month in June, bringing in $22,500 in retail, and they’ve been averaging $21k in retail per month since owners Zaheer Mohammed and Sarah Sibley took over the salon in August 2018. The secret to their retail success? Their guest care team.
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Guests and Hair Loss: Are You Providing the Services They Need?
When a client sits in your chair and announces she will be losing her hair when she goes through chemotherapy, or that her hair is thinning to the point of baldness due to a medical condition, do you know how to help her? And do you know what her options are?
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Stylists: Give Yourself an Instant Raise
When Candice Hammit, co-owner of DV8 the Salon in Grapevine, Texas, recently read the story of her 2018 numbers, she found that the chapter on Aveda Shine Treatments needed a re-write for 2019. At Lavender Square Salon in South Lake, Texas, owners Sarah Sibley and Zaheer Mohammed are also just scratching the surface of revenue from Shine services.
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Full Circle: The Retail Conversation from Consultation to Checkout
Behind the chair is a natural place to talk about retail with your guest, but it’s not the only place. The retail conversation should start during the consultation and continue through each wedge of the service wheel, from start to finish.
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Increasing Service Revenue 13% with Hair Extensions
In recent years, hair extensions have become a huge profit center for many salons. Some salon owners have been resistant to carrying them due to cost and the length of the service, but recently the Aveda-approved VoMor hair extension line has changed the game for owners and stylists.
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