Teaching Stylists to Love their Goals
When Kacy Reynolds embarked on her career as a stylist at Paris Parker, she happened to start as the rest of the company was finishing up the Qnity program, a system to help stylists understand and track their numbers. But Reynolds didn’t let that stop her. She studied the Qnity tips on her own and ended up doing a crash course with one of the Qnity educators.
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Helping Stylists Grow Faster
Eric Leonardos, stylist and make-up artist at Planet Salon in Los Angeles, knows exactly the kind of career he wants to build. He’s driven, motivated to succeed and knows what the clients in his market want. “People want it NOW in Los Angeles/Hollywood,” he says. “They have auditions, meetings, etc. And if a higher priority [...]
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Be the Place they Want to Be
Ask Lorraine Lillis to describe the salon culture at Salon 2000, the Florida salon she has owned for 15 years, and she can sum it up in two words: “teamwork and intention.” There’s a sense of camaraderie that Lillis has worked hard to cultivate—she has even evolved her own role to keep the culture thriving [...]
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The Purefessional Experience: An Inside Look
As a stylist, there are many avenues for career advancement. You can become a manager, be a creative director specializing in photo shoots, or even purchase your own salon and run a business. But if you’re in the Aveda network, there’s another career path that many aspire to—becoming a “Purefessional.” The Purefessional title is a [...]
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Growth from the Ground Up
A mortgage broker and a doctor walk into an Aveda Institute. Why are they there? Do they need to buy products? What’s the punchline? They’re there to hire stylists, of course. Chad and Edward Pereira, owners of Aura Salon in Jacksonville, Florida, aren’t your typical salon owners. The brothers, who always knew they wanted to […]
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