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Business Management

5 Ways to Combat Stylist Burnout

5 Ways to Combat Stylist Burnout

In 2022, owners learned there’s no going back to B.C. (Before Covid), and have adapted to the new normal, changing protocols and hours to meet the needs of their guests and stylists. However, even with scheduling flexibility and other job perks, owners are struggling to keep stylists on staff. The past couple of years have [...]

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Over $18K Raised<br/> at Venue Salon

Over $18K Raised
at Venue Salon

Within a year of purchasing Venue Salon in Lakeland, Florida, Patricia Uiterwyk threw her first fundraising event. As an Aveda salon, she wanted to support one of Aveda’s favorite philanthropies, so she chose BCRF (Breast Cancer Research Foundation). Source: Venue Salon “One of the first stylists I hired, Crystal Whatley, lost her mom to breast [...]

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Aveda Name Opens Doors with Developer

Aveda Name Opens Doors with Developer

Three years ago, booth renter Brandon Hamilton was driving between Fayetteville and Springdale, Arkansas, when he saw signs for a new development under construction called Johnson Square. Intrigued, he went home and looked up the project. “I found out they were building a whole community,” Hamilton says. “It’s a neighborhood with 300 single-family homes, 200 multi-family homes […]

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VoMor Boosts Sales, Loyalty, Artistry

VoMor Boosts Sales, Loyalty, Artistry

Savvy salon owners are always looking for creative ways to bring in new revenue. Whether it’s a marketing push for a hot product or a contest to see who can book the most add-on services, boosting the bottom line is the end goal. VoMor® allows Aveda salon owners to create new revenue in both service and retail by […]

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Serious Business at 25: Tuning in to Indirect Thinking

Serious Business at 25: Tuning in to Indirect Thinking

When Edwin Neill II and Debra Neill Baker founded Serious Business 25 years ago, it was with the intent to expose, evoke and evolve the thinking of salon owners and managers. Twenty-five years later, that mission remains. “We always stay true to this vision and intention,” says Neill Baker. “And we communicate it every year in a new way that’s compelling and current.” […]

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