Picture-Perfect Consultations
Every good stylist knows a thorough consultation requires good listening skills, the ability to ask the right questions and a complete understanding of what the client wants. And at Van Michael salons, it also involves a whole portfolio of photos. Since the salon’s inception 32 years ago, owner Van Council has used images to conduct his consultations and he insists his stylists do the same.
READ MORE »Dear Hairstylists, We Are Not Taking Half Your Money. Love, Your Employer
If you’ve worked in a salon, you’ve thought about it: Why does the owner get to keep half my money? In fact you’ve probably also thought to yourself, I can’t wait until I build enough to go rent a chair, or open my own salon. Then I get to keep everything! And also do […]
READ MORE »Keeping Clients Coming Back
Every salon professional knows there are many routes to bringing new guests into the salon—including referrals, local marketing, and active social media accounts. But once you’ve brought in new guests, retaining them isn’t as black and white. While men are known to be loyal guests, women are more likely to leave for a variety of reasons—they got bored with their stylist, they weren’t happy with a service, they tried a new salon a friend recommended—the list goes on.
READ MORE »Top Tips for Inspiring Meetings
The announcement of a company meeting usually generates about as much excitement in employees as an upcoming dentist appointment. Asking a bunch of energetic stylists who spend the entire day on their feet to sit in a chair and listen to someone else speak for four hours can feel like a punishment rather than a privilege. Scott Buchanan, owner of four Scott J salons in the Manhattan area […]
READ MORE »Successful Successions: Planning Your Exit
When you first open your salon, selling it is the last thing on your mind. Instead, you spend years putting blood, sweat and tears into a business that’s uniquely your vision and passion. But eventually, the time will come when you’re ready to hand over the reigns and step away from ownership. […]
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