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STORIES OF SALONS MAKING IT HAPPEN AND HOW THEY DO IT


Counseled by Van Council

Counseled by Van Council

Less than a week after Stylist Harry Wood IV toured me through the Van Michael flagship in the Buckhead neighborhood of Atlanta where he hangs his shears, I found myself at a quiet table in the Press Room at Aveda Congress, having a frank conversation with the salon’s co-owner Van Council. It’s always a pleasure to explore […]

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5 Free Google Tools to Drive Traffic to Your Site and Your Salon

5 Free Google Tools to Drive Traffic to Your Site and Your Salon

Google consultant Angelina Darrisaw. The day after the last model walked the runway at Aveda’s Global Congress 2018, owners and managers got serious about business at an Aveda Business College session as a number of salon owners took the stage and shared best practices. As a Google consultant, the last speaker Angelina Darrisaw brought some wisdom from outside the industry encouraging owners […]

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Paris Parker Designs a Communal Creative Space to Inspire its Team and the Industry

Paris Parker Designs a Communal Creative Space to Inspire its Team and the Industry

Michael Baker, Garrison Neill, Edwin Neill and Tatum Neill have a little fun in Studio 633, the creative space they designed above the newest Paris Parker location in New Orleans. Specialty lighting equipment built into Studio 633 makes it easy for photographers to bring their camera and use the space. Photographer Augusta Sagnelli at work [...]

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Earth Month Hits A Huge Milestone

Earth Month Hits A Huge Milestone

This year, we marked a fundraising milestone during Earth Month 2018: over $60 million raised cumulatively for environmental causes since 1999! Focused on timely and critical environmental causes, this fundraising has helped conserve old growth forests, defended endangered species and since 2007, protected clean water at home and around the world through Aveda Light the Way candle sales.

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Two Years, 200 Percent Growth, One Fearless Leader

Two Years, 200 Percent Growth, One Fearless Leader

Three years ago, Hope White was plugging along, making a living as a stylist and salon owner, when she had hit a plateau with no room for growth. The salon she opened in 2011 was stagnating, and short of moving to a bigger location, there was nothing she could do about it.

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