How Hair Salons Will Be Transformed by the COVID-19 Pandemic
Last Friday, veteran hairdresser Van Council officially reopened the doors to his six Van Michael hair salons in Atlanta after Governor Brian Kemp lifted the statewide shelter-in-place order. Since then, the rest of the hairstyling community in the U.S. has been watching closely, experiencing a cocktail of emotions: fear, curiosity, and eagerness among them.
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Together Alone: Support and Guidance for Aveda Stylists and Salons
The past few weeks have been filled with confusion, fear and uncertainty for stylists across the country. But for Aveda stylists, it has also been a time to come together as a community. Whether they’re turning to a trusted source for unemployment information, gathering with peers for virtual education or learning more about how they will soon be able to safely return to work, stylists in the Neill and Aveda network have been informed and educated every step of the way.
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How These Salons Won “Best Place to Work”
Receiving accolades is always great for business. Owners of salons or any small business want their clients to know they are the “Best Pizza in the City” or “Best Place for a Luxury Manicure.” But perhaps the greatest honor for an owner to receive is “Best Place to Work.” This award is bestowed on businesses large and small across the country by various media outlets from national magazines to […]
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Reward Your Guest-Care Team and Reap the Benefits
Every salon professional knows there are many routes to bringing new guests into the salon—including referrals, local marketing, and active social media accounts. But once you’ve brought in new guests, retaining them isn’t as black and white. While men are known to be loyal guests, women are more likely to leave for a variety of reasons—they got bored with their stylist, they weren’t happy with a service, they tried a new salon a friend recommended—the list goes on.
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5 Ways To Ramp Up Your Retail Sales
Cheryl, Owner and Master Stylist of Rumors Salon & Spa in Indiana Aveda coming out with new and exciting products and collections in 2020 is a perfect time to reevaluate your retail sales promotions. The five ideas below have proven successful and inspirational to the stylists at these salons—and that inspiration turned to spikes [...]
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