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STORIES

STORIES OF SALONS MAKING IT HAPPEN AND HOW THEY DO IT


New Full Spectrum Demi+™ Grey for Regrowth

New Full Spectrum Demi+™ Grey for Regrowth

Color Squad artist Minhwa Lee Aveda’s new Full Spectrum Demi+™ Grey landed in salons this fall, and colorists are finding opportunities for new services and shades with every client. Ice down your blondes, smoke out your brunettes and make your grey clients sparkle with Full Spectrum Demi+™ Grey. And for those fashion-forward clients, […]

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Tips for Writing Winning ST200 Essays!

Tips for Writing Winning ST200 Essays!

This year's SALON TODAY 200 application includes two essay questions. While the essays have always been important for giving our judges an inside look at the management practices of the ST200 applicants, they are particularly critical this year when we can't look at sales growth statistics. Why? This year's competition evaluates metrics from the year 2020, [...]

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Switch to Single Line Grows Sales 33%

Switch to Single Line Grows Sales 33%

Stone Gate Salon in Cypress, Texas has been a trusted beauty source in the community for 15 years. So when owners Gino and Stephanie Hernandez had the opportunity to buy another local salon two years ago, they took it, and The Factory joined the family. “It was an existing space that we […]

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NAILING NAHA: AVEDA’S 2021 STUDENT FINALISTS

NAILING NAHA: AVEDA’S 2021 STUDENT FINALISTS

Once again, Aveda students are proving they’re second to none. The North American Hairstyling Awards (NAHA) Student Hairstylist of the Year 2021 winner and three of the five nominees come from Aveda Institutes—and we couldn’t be more proud of them! Joey Posner of Aveda Arts & Sciences Institute Minneapolis, Amber Hensley of […]

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Bridging the Education Gap

Bridging the Education Gap

A year after the pandemic lockdown, salons are now busier than ever. In fact, they’re so busy, some owners are having trouble keeping up with demand. Hiring qualified stylists—already a challenge before the pandemic—has become more difficult than ever. From a distributor standpoint, Neill saw its salons losing staff at a […]

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