10-Day Lashes Provide Revenue Opportunity
Source: Vomor
VoMor has recently expanded its lash collection to include 10-Day Lashes, the perfect option for clients who want their lashes to last for a week or so, but don’t want to commit to traditional lash extensions.
“It’s great for guests who have something special coming up like a vacation, prom, family photos or wedding, and they want a little extra pop,” says Kippin Fuller, stylist/manager at Davanti Salons and Spa in Fort Worth, Texas, and VoMor Educator. “And they can be applied in 15-20 minutes in the chair or treatment room.”
Source: VoMor
Revenue for the Salon and Spa
Having an add-on service both stylists and estheticians can tap into has been especially great for the Davanti team.
“We were a test salon and our entire team loves them,” says Fuller.
“This is the stylists’ answer to lashing. It’s low-commitment inventory and they can do the service in the chair while their client is processing.
“And my esthetician is using the 10-Day Lashes to build her books—she can apply in the treatment room after a facial.”
For just $60 (Davanti’s price—VoMor recommends between $50-$60), 10-Day Lashes are an attractive add-on to guests, too.
“I wear my lashes, and when guests comment on how good they look, I thank them and ask if they’d like to leave the salon with lashes like mine,” Fuller says.
Jason Snyder, director of sales and education at VoMor says, “10-Day Lashes can be applied by anyone in the salon anywhere a guest can sit. They’re a retail item your guests can wear out the door, looking their best.”
While revenue amounts from 10-Day Lashes will vary based on the size of your team, Snyder shares a general picture of what the service can do for your bottom line.
“If we use an eight-chair salon as an example with only two service providers offering 10-Day Lashes, doing three services each per week (six services probably out of 45 transactions) this could estimate an additional $1,400-$1,500 extra retail dollars monthly or up to $18,000 for the year,” Synder says.
The 10-Day Styles
VoMor 10-Day Lashes are strips applied in segments on the underside of top lashes, giving an open-eye effect. Guests can choose from three different looks:
Classic: for a long, elegant look (like you were born with perfect lashes)
Volume: for a fluffy, flirty, bat-your-eyes style
Mega Volume: For the bold, high-drama look
Source: Vomor
Lashes can be applied in as little as 10 minutes and last more than a week.
“For our clients who don’t want to spend three hours getting lash extensions that have to be filled every 14 days, 10-Day Lashes are the answer,” Fuller says. “My clientele is a lot of corporate women speaking at conferences who want to look good on stage, and these are perfect for them.
“They’re also a good complement to lash lifts and lash tints—a great upsell for estheticians.”
Learn more about VoMor’s 10-Day Lashes here.
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