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Increasing Retail Sales

Charles Penzone’s Big Bang: Growth Through Technology

Charles Penzone’s Big Bang: Growth Through Technology

Ever wonder what it would be like to have six locations and employ 309 service professionals? Think about the logistics of booking clients, creating schedules and holding meetings. Did you start hyperventilating at the very thought of it? The six Charles Penzone salons in the Columbus, Ohio-area, do all this and more every day—smoothly and [...]

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A Passion for Products

A Passion for Products

Photo courtesy of Instagram @avedacanada At the three Jon Alan Salons in the Nashville, Tennessee, area, owner Jon Snetman is constantly reminding her stylists of the most important aspect of their jobs: shiny, healthy, beautiful hair. “We’re very passionate about helping people have shiny hair,” says Snetman. “Personally, I’m a nut about healthy hair and [...]

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Boosting Retail Sales with a Life Stylist

Boosting Retail Sales with a Life Stylist

Lavish salon owner Kristi Brehm is serious about retail. The Webster, Texas-based owner even went so far as to completely remove her front desk in order to get her staff out on the floor, greeting clients and assisting them with retail (read more details on the table that replaced her salon front desk). She makes sure [...]

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Stylist Challenge:  <br>13 weeks to 17% Growth.

Stylist Challenge:
13 weeks to 17% Growth.

’Tis the season for vacations and relaxed schedules for both stylists and clients. School’s out and sometimes that summer-time mentality of kicking it into low gear hangs on well into adulthood. And well into fall.

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Creating Accountability </br>With Your Referral Program

Creating Accountability
With Your Referral Program

Sandy Gallardo has been in the beauty business for 20 plus years. During that time she has seen many fads and trends come and go at Free Spirit Salon, her Alpharetta, Georgia-based business. But there are a few that have stayed—and thrived. “Years ago, I used to be happy if we made 10 percent in [...]

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