EDUCATION
One Voice, One World
Join Aveda and Audubon in calling for decisive action on climate change. Climate change is one of the most critical issues facing the world today. This is why we joined forces with the National Audubon Society to urge leaders at the upcoming COP21 conference in Paris to reach a meaningful global agreement on climate change and keep global warming below 2°C.
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Hair Color: A Love Story
We wouldn’t want to hit a party in the identical outfit as our BFF or wear her favorite daily aroma. Aveda has this same mindset when it comes to hair color. Why should any of us settle for a business-as-usual blonde, blue, brunette or red? “Aveda has a unique system where we can really play with color and customize it to make that perfect shade for each person,” says Ian Michael Black, Aveda Global Artistic Director for Hair Color who created this stunning vibrant magenta for his personal collection Fractal Hues.
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How to Groom Your A-Team
Ryan Cortello and Courtney Costello developed a solid system for fueling salon growth by focusing on their team at Cortello Salon in Jacksonville, Florida. Whether you’ve only been in business a few years or are an industry veteran, it’s tempting to spend revenue on updating your space, investing in new technology or financing […]
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Six Tips for Opening a New Location
Ruiz Salon in Austin, Texas Is your salon so busy that clients are clamoring to get an appointment? Have you run out of chairs for new stylists? Maybe it’s time to open a new location. Or maybe not. Heath Smith, co-owner and director of operations for Ruiz Salon in Austin, Texas (with co-owner Allen Ruiz) [...]
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Dig Deep at Serious Business
Choosing where to spend your education dollars isn’t always a slam-dunk decision. Lots of factors apply: What current trends do you want your staff to learn? Do you want to make your color department stronger? Where is your staff the weakest? What are they most interested in learning more about? Of course, these questions apply [...]
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Opposites Attract Success: Leveraging Strengths in a Business Relationship
James Amato and Terry McKee, owners of Nuovo Salons in Sarasota, FL Going into business with a partner is not a decision to take lightly. Personality, professionalism, integrity and management skills all have to be analyzed in a potential partner. And when a partnership doesn’t work, a business is at stake—employees and clients are both [...]
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How the Complete Consultation Changes Everything
Corinne Kleinberger, owner of As You Like it Salon in Bonita Springs, Florida, had a revelation when her business was failing back in 2012. “We were at our lowest and it was either change everything or we weren’t going to make it,” she says. So Kleinberger hired a stylist with a great reputation for understanding [...]
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Living on the Edge: Inspiring Stylists for Long-Term Growth
When you’ve been in business for 24 years and have seven locations scattered across the country, you’ve seen a lot of changes in the beauty business. Different generations of hair stylists, new technology, trends in cuts and color all come in waves every few years. But William Edge, owner of seven William Edge Salons in [...]
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Stylist Challenge:
13 weeks to 17% Growth.
’Tis the season for vacations and relaxed schedules for both stylists and clients. School’s out and sometimes that summer-time mentality of kicking it into low gear hangs on well into adulthood. And well into fall.
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