Banishing Burnout
Every January, the annual Serious Business conference in New Orleans pushes owners to think more deeply and creatively about their businesses. The 2023 event was no exception. Featured keynote and breakout speakers spoke on the theme of “Indirect Work,” and how it impacts everything else in your life. Erica Cuni, aka “The Burnout Professor,” is [...]
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5 Ways to Combat Stylist Burnout
In 2022, owners learned there’s no going back to B.C. (Before Covid), and have adapted to the new normal, changing protocols and hours to meet the needs of their guests and stylists. However, even with scheduling flexibility and other job perks, owners are struggling to keep stylists on staff. The past couple of years have [...]
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Over $18K Raised
at Venue Salon
Within a year of purchasing Venue Salon in Lakeland, Florida, Patricia Uiterwyk threw her first fundraising event. As an Aveda salon, she wanted to support one of Aveda’s favorite philanthropies, so she chose BCRF (Breast Cancer Research Foundation). Source: Venue Salon “One of the first stylists I hired, Crystal Whatley, lost her mom to breast [...]
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Serious Business at 25: Tuning in to Indirect Thinking
When Edwin Neill II and Debra Neill Baker founded Serious Business 25 years ago, it was with the intent to expose, evoke and evolve the thinking of salon owners and managers. Twenty-five years later, that mission remains. “We always stay true to this vision and intention,” says Neill Baker. “And we communicate it every year in a new way that’s compelling and current.” […]
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Beyond Technical: Aveda Education is Big Picture
Addressing salon culture is a priority for successful salons, paying off in dividends for those who understand its importance. Because of the impact a strong culture can have on a salon, Aveda has created educational opportunities– above and beyond technical education– for its salon network. Salon owners who take advantage of these classes […]
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