How These Salons Won “Best Place to Work”
Receiving accolades is always great for business. Owners of salons or any small business want their clients to know they are the “Best Pizza in the City” or “Best Place for a Luxury Manicure.” But perhaps the greatest honor for an owner to receive is “Best Place to Work.” This award is bestowed on businesses large and small across the country by various media outlets from national magazines to […]
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Reward Your Guest-Care Team and Reap the Benefits
Every salon professional knows there are many routes to bringing new guests into the salon—including referrals, local marketing, and active social media accounts. But once you’ve brought in new guests, retaining them isn’t as black and white. While men are known to be loyal guests, women are more likely to leave for a variety of reasons—they got bored with their stylist, they weren’t happy with a service, they tried a new salon a friend recommended—the list goes on.
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Survive and Thrive: How Neill and Aveda are Guiding Salons and Stylists Through the Shutdown
Supporting salons through the COVID-19 pandemic, read how Neil and Aveda have come to the aid of salon owners and stylists alike with information, education and funding.
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10 Growth Tips from Salon Today’s 200
With a new year comes resolutions for growth and improvement. This year, resolve to try small things for big impact. For inspiration, we asked some of the 2019 Salon Today 200 honorees to share ideas that help them increase profit, streamline systems and keep their businesses fresh and relevant.
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Recruit Great Stylists and Staff
Probably the most common challenge we hear from salon and spa owners is that they need more staff, and not just bodies – people who care, who are motivated and who go above and beyond. The truth is, there is a lot of competition out there for staff like that, but here are some things [...]
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